Today, Fujifilm announced the long-awaited update to my camera, the X30. Under the hood, it's virtually the same as the model I already have: identical 2/3" X-Trans sensor, unchanged 28mm-112mm f/2.0-f/2.8 zoom, and no substantial boost in processing power.
But there are other differences between the two models. The zooming optical viewfinder with clever information overlay was replaced by an electronic viewfinder (EVF), similar to what I have on the OM-D. The battery is bigger, the camera is a tad heavier, and the LCD was upgraded in terms of resolution, size, is and now vertically articulated.
Fujifilm added a dedicated movie button on top where the Fn button once resided. The exposure compensation dial now extends to +3 and -3 instead of just two stops. The top mode dial is a bit more cluttered. A new control ring resides at the base of the lens barrel. And most importantly, WiFi is now built-in.
Many of these changes I like. Some I don't. I prefer the optical viewfinder. I already have EVFs in my Olympus cameras. I preferred the X20's top deck layout to the X30's. And the X30's back panel is totally unappealing to me.
But what really jumps out is how a few minor design changes can impact the overall aesthetics of a camera. The lack of the optical viewfinder in front, the change in proportion for the top deck, and a redesign of the back panel have really affected the camera's appearance.
I call it "wedding hair." Beautiful women in day-to-day life suddenly become less appealing thanks to a formal change in hair style. And that's the way I feel about the X30.
It has wedding hair.
So, I'll stick with the camera that I first fell in love with. Because, as we all know,
Newer isn't always better.